CELLY SPA
VIRTUAL PROMOTER PROJECT
Introduction
The project in question is a marketing project with the aim to provide to Celly, one of the leading European manufacturers of mobile phones accessories, a video hostess service through tablet installed on their shelves.
The project was launched at the IFA show in Berlin in September 2014
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SOLUTION: Connect Cloud + Connect Mobile
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AREA: Retail
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ENGAGEMENT:Video Engagement on Tablets
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FEATURES: Video Communication,
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NUMBER OF INSTALLATIONS: 1
Business Issue
The purpose of the project was to offer to Celly's customers a video consulting service to guide the customers in the choice of most suitable accessory for thier smartphones.
The customer clicking the tablet could video & talk with a Celly operator by video communication.
Evolution
The project evolutions will having a distribution by Celly in Europe.
Installations
Celly started in 2014 with the first installation at the IFA Expo in Berlin with a great customer success.
Customer benefits
Thanks to Video Promoter Celly has an increase of Sales . Its offer is easily differentiated from the one of other competitors by offering to Celly a competitive advantage and more sales.
Perfomances
The project is currently having a Europe-wide distribution by Celly